NFC Near Field Communication The Ultimate Guide Book
Following on from his successful book on QR Codes, Chris Branden returns with another extensive guide, this time he tackles the technological wonders of another mobile phenomenon - NFC or Near Field Communication.
If you want to know what the future will look like, snap up a copy of this book. Even if we didn't have mobiles, this technology would have changed the way we live, but with the smart phone, it will be unstoppable. It is already ripping up the rule book in the Far East and the West is starting to wake up. We hate to split affinitives here at QReative Studios, but welcome to what will definitely be one of the Seven Technological Wonders of the World - NFC.
If QR Codes turned mobile marketing on it's head, NFC is going to have it flipping cartwheels. Everyone from retailers to banks, merchants to marketers, manufacturers to the general public will need to know NFC. In a few years we will all be using it. Some of you already are, but just don't know it. Your London Underground Oyster Card uses NFC, but now it's coming to your phone, so soon, you won't even need your Oyster card.
Chris Branden shows you what it is, how it works and how it can work for you. So, If you want to know what the future will look like, snap up a copy of this authoritative book.